{"ancestors":[{"id":"111901170754287195","created_at":"2024-02-09T10:59:20.387Z","in_reply_to_id":null,"in_reply_to_account_id":null,"sensitive":false,"spoiler_text":"","visibility":"public","language":"en","uri":"https://front-end.social/users/heydon/statuses/111901170754287195","url":"https://front-end.social/@heydon/111901170754287195","replies_count":3,"reblogs_count":0,"favourites_count":8,"quotes_count":0,"edited_at":null,"content":"\u003cp\u003eThere seems to be an interesting shift in attitudes towards SEO. For a while (I believe), \u0026quot;white hat\u0026quot; SEO was considered fair game and good strategic sense. Now it appears more and more consider any kind of augmentation of a site to make it \u0026quot;SEO friendly\u0026quot; sullies what would otherwise just be content, standing on its own merit.\u003c/p\u003e","reblog":null,"application":{"name":"Web","website":null},"account":{"id":"109363923974146422","username":"heydon","acct":"heydon","display_name":"Large Heydon Collider","locked":false,"bot":false,"discoverable":true,"indexable":false,"group":false,"created_at":"2022-11-18T00:00:00.000Z","note":"\u003cp\u003eWith apologies to CERN. Doing creative and accessible stuff with web technologies. Writer, programmer, font designer, video producer. Enbie/agender.\u003c/p\u003e","url":"https://front-end.social/@heydon","uri":"https://front-end.social/users/heydon","avatar":"https://cdn.masto.host/frontendsocial/accounts/avatars/109/363/923/974/146/422/original/3e2afd0cf79e31b5.png","avatar_static":"https://cdn.masto.host/frontendsocial/accounts/avatars/109/363/923/974/146/422/original/3e2afd0cf79e31b5.png","header":"https://cdn.masto.host/frontendsocial/accounts/headers/109/363/923/974/146/422/original/38067cf3a49b8213.png","header_static":"https://cdn.masto.host/frontendsocial/accounts/headers/109/363/923/974/146/422/original/38067cf3a49b8213.png","followers_count":5896,"following_count":341,"statuses_count":8103,"last_status_at":"2026-04-18","hide_collections":false,"noindex":false,"emojis":[],"roles":[],"fields":[{"name":"Site / blog","value":"\u003ca href=\"https://heydonworks.com\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003eheydonworks.com\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":"2025-04-28T13:06:32.756+00:00"},{"name":"Algorithmic CSS","value":"\u003ca href=\"https://every-layout.dev\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003eevery-layout.dev\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":null},{"name":"Videos","value":"\u003ca href=\"https://briefs.video\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003ebriefs.video\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":null},{"name":"T-shirts, hoodies, and totes","value":"\u003ca href=\"https://webbed-briefs.teemill.com/collection/new\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"ellipsis\"\u003ewebbed-briefs.teemill.com/coll\u003c/span\u003e\u003cspan class=\"invisible\"\u003eection/new\u003c/span\u003e\u003c/a\u003e","verified_at":null}]},"media_attachments":[],"mentions":[],"tags":[],"emojis":[],"quote":null,"card":null,"poll":null,"quote_approval":{"automatic":[],"manual":[],"current_user":"denied"}}],"descendants":[{"id":"111901185892753525","created_at":"2024-02-09T11:03:10.915Z","in_reply_to_id":"111901177390513482","in_reply_to_account_id":"109363923974146422","sensitive":false,"spoiler_text":"","visibility":"public","language":null,"uri":"https://fedia.social/notes/9pi3sev7dhexdzmi","url":"https://fedia.social/notes/9pi3sev7dhexdzmi","replies_count":0,"reblogs_count":1,"favourites_count":1,"quotes_count":0,"edited_at":null,"content":"\u003cp\u003e\u003cspan class=\"h-card\" translate=\"no\"\u003e\u003ca href=\"https://front-end.social/@heydon\" class=\"u-url mention\" rel=\"nofollow noopener\" target=\"_blank\"\u003e@\u003cspan\u003eheydon\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e\u003cspan\u003e I always feel a bit dirty when I recommend something is done \"for accessibility… and SEO\". You're right, inclusivity should be \"enough\" but SEO is a term clients are comfortable with and can ladder mentally to ROI\u003c/span\u003e\u003c/p\u003e","reblog":null,"account":{"id":"111687319879559193","username":"hryggrbyr","acct":"hryggrbyr@fedia.social","display_name":"Thomas Rigby","locked":true,"bot":false,"discoverable":true,"indexable":false,"group":false,"created_at":"2024-01-02T00:00:00.000Z","note":"\u003cp\u003e\u003cspan\u003eWhen I'm not building things for the internet, I take photos of stuff.\u003cbr\u003eCode janitor. 1x developer. Divine Hag of the Ashes. Kalsarikännit. Cardigan Punk.\u003cbr\u003e\u003c/span\u003e🦝\u003cspan\u003e\u003cbr\u003e\u003c/span\u003e\u003ca href=\"https://fedia.social/tags/GenX\" rel=\"nofollow noopener\" target=\"_blank\"\u003e#GenX\u003c/a\u003e\u003cspan\u003e/\u003c/span\u003e\u003ca href=\"https://fedia.social/tags/Millennial\" rel=\"nofollow noopener\" target=\"_blank\"\u003e#Millennial\u003c/a\u003e\u003cspan\u003e cusp. \u003c/span\u003e\u003ca href=\"https://fedia.social/tags/Pluviophile\" rel=\"nofollow noopener\" target=\"_blank\"\u003e#Pluviophile\u003c/a\u003e\u003cspan\u003e. \u003c/span\u003e\u003ca href=\"https://fedia.social/tags/European\" rel=\"nofollow noopener\" target=\"_blank\"\u003e#European\u003c/a\u003e\u003cspan\u003e.\u003cbr\u003e\u003cbr\u003ePronouns: \u003c/span\u003e\u003ca href=\"https://en.pronouns.page/he\" rel=\"nofollow noopener\" target=\"_blank\"\u003e\u003cspan\u003ehe/him/his\u003c/span\u003e\u003c/a\u003e\u003cspan\u003e \u003cbr\u003e\u003cbr\u003e\"It depends…\"\u003cbr\u003e\u003cbr\u003e---\u003cbr\u003e\u003cbr\u003e\u003c/span\u003e❗\u003cspan\u003eFor the benefit of my mental health, notifications are turned off so there may be a delay in responding; I'm not being rude \u003c/span\u003e😊\u003cspan\u003e\u003cbr\u003e\u003c/span\u003e\u003c/p\u003e","url":"https://fedia.social/@hryggrbyr","uri":"https://fedia.social/users/9nzujyswr5nb95ho","avatar":"https://cdn.masto.host/frontendsocial/cache/accounts/avatars/111/687/319/879/559/193/original/2663135634b7e2ae.png","avatar_static":"https://cdn.masto.host/frontendsocial/cache/accounts/avatars/111/687/319/879/559/193/original/2663135634b7e2ae.png","header":"https://cdn.masto.host/frontendsocial/cache/accounts/headers/111/687/319/879/559/193/original/2d9b98d9a7cf5a7d.jpeg","header_static":"https://cdn.masto.host/frontendsocial/cache/accounts/headers/111/687/319/879/559/193/original/2d9b98d9a7cf5a7d.jpeg","followers_count":289,"following_count":504,"statuses_count":4804,"last_status_at":"2026-04-19","hide_collections":false,"emojis":[],"fields":[{"name":"Website","value":"\u003cp\u003e\u003ca href=\"https://thomasrigby.com\" rel=\"nofollow noopener\" target=\"_blank\"\u003ethomasrigby.com\u003c/a\u003e\u003c/p\u003e","verified_at":null},{"name":"RSS","value":"\u003cp\u003e\u003ca href=\"https://thomasrigby.com/feed.xml\" rel=\"nofollow noopener\" target=\"_blank\"\u003ethomasrigby.com/feed.xml\u003c/a\u003e\u003c/p\u003e","verified_at":null},{"name":"Photography","value":"\u003cp\u003e\u003ca href=\"https://metapixl.com/i/web/profile/504672248765624345\" rel=\"nofollow noopener\" target=\"_blank\"\u003emetapixl.com/i/web/profile/504672248765624345\u003c/a\u003e\u003c/p\u003e","verified_at":null},{"name":"Elsewhere","value":"\u003cp\u003e\u003ca href=\"https://thomasrigby.com/links/\" rel=\"nofollow noopener\" target=\"_blank\"\u003ethomasrigby.com/links/\u003c/a\u003e\u003c/p\u003e","verified_at":null}]},"media_attachments":[],"mentions":[{"id":"109363923974146422","username":"heydon","url":"https://front-end.social/@heydon","acct":"heydon"}],"tags":[],"emojis":[],"quote":null,"card":null,"poll":null,"quote_approval":{"automatic":[],"manual":[],"current_user":"denied"}},{"id":"111901194975775852","created_at":"2024-02-09T11:05:29.000Z","in_reply_to_id":"111901177390513482","in_reply_to_account_id":"109363923974146422","sensitive":false,"spoiler_text":"","visibility":"public","language":"en","uri":"https://indieweb.social/users/nachtfunke/statuses/111901194952877041","url":"https://indieweb.social/@nachtfunke/111901194952877041","replies_count":1,"reblogs_count":1,"favourites_count":1,"quotes_count":0,"edited_at":null,"content":"\u003cp\u003e\u003cspan class=\"h-card\" translate=\"no\"\u003e\u003ca href=\"https://front-end.social/@heydon\" class=\"u-url mention\" rel=\"nofollow noopener\" target=\"_blank\"\u003e@\u003cspan\u003eheydon\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e I think there is potential for danger for intermingling them both, because they have different concerns. Accessibility intends to enable and include people, SEO intends to appeal to an algorithm in hopes of exposure.\u003c/p\u003e\u003cp\u003eMuch of SEO efforts nowadays seem to be more of what content farms have been doing on social media. Quantitatively hitting the mark and using the right words without any intention that a person would ever truly interact with it.\u003c/p\u003e","reblog":null,"account":{"id":"109290566750849012","username":"nachtfunke","acct":"nachtfunke@indieweb.social","display_name":"Thomas Michael Semmler","locked":false,"bot":false,"discoverable":true,"indexable":false,"group":false,"created_at":"2022-11-02T00:00:00.000Z","note":"\u003cp\u003eHi hello yes, I am a Developer focused on \u003ca href=\"https://indieweb.social/tags/a11y\" class=\"mention hashtag\" rel=\"nofollow noopener\" target=\"_blank\"\u003e#\u003cspan\u003ea11y\u003c/span\u003e\u003c/a\u003e, HTML \u0026amp; CSS. Very queer, radical faerie 🏳️‍🌈. Musician and systemic psychosocial counsellor.\u003c/p\u003e\u003cp\u003eI am a strong enthusiast for the Web Platform, and what it stands for: openness, accessibility, empowerment, de-marginalisation. I sometimes blog on my website.\u003c/p\u003e\u003cp\u003eContact me for counselling. I specialise in issues relevant to queer people and creative professionals.\u003c/p\u003e","url":"https://indieweb.social/@nachtfunke","uri":"https://indieweb.social/users/nachtfunke","avatar":"https://cdn.masto.host/frontendsocial/cache/accounts/avatars/109/290/566/750/849/012/original/8f79ab7b96aa8043.jpg","avatar_static":"https://cdn.masto.host/frontendsocial/cache/accounts/avatars/109/290/566/750/849/012/original/8f79ab7b96aa8043.jpg","header":"https://cdn.masto.host/frontendsocial/cache/accounts/headers/109/290/566/750/849/012/original/354e5eb89a183fd5.jpeg","header_static":"https://cdn.masto.host/frontendsocial/cache/accounts/headers/109/290/566/750/849/012/original/354e5eb89a183fd5.jpeg","followers_count":582,"following_count":242,"statuses_count":3666,"last_status_at":"2026-04-09","hide_collections":false,"emojis":[],"fields":[{"name":"Website","value":"\u003ca href=\"https://helloyes.dev\" target=\"_blank\" rel=\"nofollow noopener\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003ehelloyes.dev\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":"2026-04-11T12:14:58.551+00:00"},{"name":"SVG Patterns","value":"\u003ca href=\"https://patterns.helloyes.dev\" rel=\"nofollow noopener\" translate=\"no\" target=\"_blank\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003epatterns.helloyes.dev\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":null},{"name":"Counselling (in german)","value":"\u003ca href=\"https://thomassemmler.com\" target=\"_blank\" rel=\"nofollow noopener\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003ethomassemmler.com\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":"2026-04-11T12:14:59.454+00:00"}]},"media_attachments":[],"mentions":[{"id":"109363923974146422","username":"heydon","url":"https://front-end.social/@heydon","acct":"heydon"}],"tags":[],"emojis":[],"quote":null,"card":null,"poll":null,"quote_approval":{"automatic":[],"manual":[],"current_user":"denied"}},{"id":"111901202182278928","created_at":"2024-02-09T11:07:19.940Z","in_reply_to_id":"111901194975775852","in_reply_to_account_id":"109290566750849012","sensitive":false,"spoiler_text":"","visibility":"public","language":"en","uri":"https://front-end.social/users/heydon/statuses/111901202182278928","url":"https://front-end.social/@heydon/111901202182278928","replies_count":0,"reblogs_count":0,"favourites_count":0,"quotes_count":0,"edited_at":null,"content":"\u003cp\u003e\u003cspan class=\"h-card\" translate=\"no\"\u003e\u003ca href=\"https://indieweb.social/@nachtfunke\" class=\"u-url mention\"\u003e@\u003cspan\u003enachtfunke\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e Yeah, good point, SEO definitely gets into that marketing territory, even when it\u0026#39;s not actively using deceptive patterns. I was just talking about the good page structure, correct use of headings and link labels. That sort of stuff.\u003c/p\u003e","reblog":null,"application":{"name":"Web","website":null},"account":{"id":"109363923974146422","username":"heydon","acct":"heydon","display_name":"Large Heydon Collider","locked":false,"bot":false,"discoverable":true,"indexable":false,"group":false,"created_at":"2022-11-18T00:00:00.000Z","note":"\u003cp\u003eWith apologies to CERN. Doing creative and accessible stuff with web technologies. Writer, programmer, font designer, video producer. Enbie/agender.\u003c/p\u003e","url":"https://front-end.social/@heydon","uri":"https://front-end.social/users/heydon","avatar":"https://cdn.masto.host/frontendsocial/accounts/avatars/109/363/923/974/146/422/original/3e2afd0cf79e31b5.png","avatar_static":"https://cdn.masto.host/frontendsocial/accounts/avatars/109/363/923/974/146/422/original/3e2afd0cf79e31b5.png","header":"https://cdn.masto.host/frontendsocial/accounts/headers/109/363/923/974/146/422/original/38067cf3a49b8213.png","header_static":"https://cdn.masto.host/frontendsocial/accounts/headers/109/363/923/974/146/422/original/38067cf3a49b8213.png","followers_count":5896,"following_count":341,"statuses_count":8103,"last_status_at":"2026-04-18","hide_collections":false,"noindex":false,"emojis":[],"roles":[],"fields":[{"name":"Site / blog","value":"\u003ca href=\"https://heydonworks.com\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003eheydonworks.com\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":"2025-04-28T13:06:32.756+00:00"},{"name":"Algorithmic CSS","value":"\u003ca href=\"https://every-layout.dev\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003eevery-layout.dev\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":null},{"name":"Videos","value":"\u003ca href=\"https://briefs.video\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"\"\u003ebriefs.video\u003c/span\u003e\u003cspan class=\"invisible\"\u003e\u003c/span\u003e\u003c/a\u003e","verified_at":null},{"name":"T-shirts, hoodies, and totes","value":"\u003ca href=\"https://webbed-briefs.teemill.com/collection/new\" target=\"_blank\" rel=\"nofollow noopener me\" translate=\"no\"\u003e\u003cspan class=\"invisible\"\u003ehttps://\u003c/span\u003e\u003cspan class=\"ellipsis\"\u003ewebbed-briefs.teemill.com/coll\u003c/span\u003e\u003cspan class=\"invisible\"\u003eection/new\u003c/span\u003e\u003c/a\u003e","verified_at":null}]},"media_attachments":[],"mentions":[{"id":"109290566750849012","username":"nachtfunke","url":"https://indieweb.social/@nachtfunke","acct":"nachtfunke@indieweb.social"}],"tags":[],"emojis":[],"quote":null,"card":null,"poll":null,"quote_approval":{"automatic":[],"manual":[],"current_user":"denied"}}]}